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History and Establishment:

Founded on November 7, 2004, Dafabet operates under the subsidiary AsianBGE, licensed by the Cagayan Economic Zone Authority (CEZA) and regulated by the First Cagayan Leisure and Resorts Corporation (FCLRC). Initially focusing on the Asian market, Dafabet expanded its reach by sponsoring various UK football clubs, including Bournemouth, Norwich City, Aston Villa, Blackburn Rovers, Sunderland FC, Burnley FC, Everton FC, and Celtic FC. The company holds a remote UK license under AsianBGE (Isle of Man) Limited, managed by the UK Gambling Commission. Wikipedia

Services Offered:

• In-Play Gaming: Dafabet provides in-play betting for major sports events such as the FIFA World Cup, Barclays Premier League, NBA, US Open, and UFC, enhancing the dynamic betting experience for users. Wikipedia

• Live Streaming: The platform offers live streaming and broadcasting of sporting events, allowing users to watch and bet in real-time, bridging the gap between online betting and live sports. Wikipedia

• Gaming Platform: Powered by Playtech, Dafabet's gaming platform offers a variety of online casino games, poker, slots, and arcade games, ensuring a high-quality gaming experience for users. Wikipedia

• Affiliate Program: Dafabet runs an affiliate program that enables website owners and advertisers to earn commissions by referring players to the platform, fostering a mutually beneficial partnership. Wikipedia

Sponsorships and Partnerships:

Dafabet has a history of strategic sponsorships across various sports, enhancing its brand visibility and engagement with a global audience.

• Football: The company has partnered with several UK football teams, including Everton FC, West Bromwich Albion, Aston Villa FC, Celtic FC, Burnley FC, Blackburn Rovers, Sunderland FC, Fulham FC, Norwich City FC, and AFC Bournemouth, with sponsorships ranging from single seasons to multi-year agreements. Wikipedia

• Snooker: Dafabet served as the principal sponsor of the Players Tour Championship Finals in the 2012–2013 season, the World Snooker Championship in 2014, and the Masters from 2014 to 2020, demonstrating a strong commitment to the sport. Wikipedia

• eSports: In 2015, Dafabet became the lead sponsor of the eSports team Fnatic, placing their logo prominently on players' shirts, highlighting the company's investment in the growing eSports industry. Wikipedia

• Cricket: The company extended its sponsorship portfolio by partnering with cricket teams such as Durham and Sussex in 2020, and the South African national cricket team in 2025, indicating a broadening of its sponsorship interests. Wikipedia

Industry Recognition:

Dafabet's growth and influence in the online gambling industry have been acknowledged through various rankings:

• eGaming Review Rankings: In 2013, Dafabet ranked 21st, and in 2014, 19th in eGaming Review's annual list of the top 50 e-gaming operators worldwide, reflecting its expanding presence. Wikipedia

• Sustained Presence: Despite a slight drop to 23rd place in 2015, Dafabet maintained a significant brand presence in Europe, underscoring its resilience and ongoing commitment to the market. Wikipedia

Conclusion:

Dafabet's journey from its establishment in 2004 to becoming a prominent player in the online gambling industry is marked by strategic expansions, diverse service offerings, and impactful sponsorships. Its continued growth and recognition reflect a strong commitment to providing quality betting and gaming experiences to a global audience.